Wednesday, 18 March 2009

Are you using Twitter?

Twitter is becoming more and more popular, no doubt about this. It’s the new thing that gets many people connected by ‘following’ each other and constantly updating your ‘what you are doing’ status. Through numerous online applications, that are constantly being added, one can grow the number of people ‘following’ you from your desktop, or find people close to your postcode. You can even use your mobile phone to keep you tweeting on the go. The aim of the game is to increase the number of people ‘following’ you, though in short, it’s the sort of new thing you can’t afford not to be part of.

So what, I hear you say. How can Twitter help me with my business?

1. You can use Twitter as a market research platform simply by listening to the conversations. For every business, big or small, it is vital to know what people are saying about your brand, product, service or idea. Through Twitter Search you can monitor their comments, and you don't even need a Twitter account to do it. You can even set up an RSS feed so that you'll receive all the updates of this search in your feed reader.

2. Use Twitter as a quick way to promote a new product or service on your website. Just get your followers to click your link by posting it on your profile. The more followers you have, the more successful your results.

3. Find a new deal through the people you follow – especially in this current market when everyone is searching for a bargain, Twitter is full of them!

4. Interact with your followers and ask them for advice. People love to help and you will be surprised how creative some of their answers can be.

If the above is not enough to tempt you to open an account and follow us on Twitter, you can read more about this and the additional tools you can use to help you get the most out of the web by going to:
The Guardian

And don’t forget, if you do register on Twitter, add Art Division to your ‘following’ list!

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